Top 5 Fashion Games in Oceania: Q2 2021 Performance

In the second quarter of 2021, fashion games continued to captivate audiences in Oceania. Here’s a detailed look at the performance of the top 5 fashion games on a unified platform, based on data from Sensor Tower.

Project Makeover from Magic Tavern, Inc. saw a peak in weekly revenue at approximately $163K at the end of March, followed by a consistent decline until late April. The revenue then stabilized around $124K, with a slight uptick to $150K by the end of June. Weekly downloads fluctuated, starting at 38.9K in late March, dipping to 19.4K by late May, and recovering to 37.4K in the final week of June. Active users remained relatively stable, peaking at 167K in mid-April and ending the quarter at 153K.

Crowdstar LLC's Covet Fashion: Dress Up Game experienced a varied revenue trend, with notable peaks of $44K in mid-May. Weekly downloads were modest, ranging from 766 to 1.6K, with a slight peak mid-quarter. Active users saw a peak of 12.6K in early April, maintaining around 10K towards the end of June.

Love Nikki-Dress UP Queen by Galaxy Play Technology Limited had its highest weekly revenue of approximately $25K in mid-April, with fluctuations throughout the quarter. Download numbers ranged from 733 to 1.1K weekly, and active users fluctuated between 12.5K to 14.9K, maintaining a stable user base.

Producer: Choose your Star from Amrita Studio showed varied revenue patterns, peaking at around $8K in early April and mid-May. Downloads ranged between 2.0K and 3.8K, with a notable peak of 3.2K at the end of June. Active users showed a slight increase, ending the quarter at about 6.9K.

Super Stylist Fashion Makeover by CRAZY STYLE LTD had an increasing revenue trend, particularly in June, peaking at about $6.1K. Weekly downloads showed a significant rise from 4.2K in late March to 8.9K by the end of June. Active users also increased steadily, reaching approximately 44.7K by the end of the quarter.

These insights highlight the dynamic nature of the fashion gaming sector in Oceania, with varying trends in downloads, revenue, and active user engagement. For more detailed insights, visit Sensor Tower.